Cupcake Saturday by Tina Radcliffe

 from the January 18, 2018 issue

Tagline: When Drew offered to help Hanna with her cupcake business, things suddenly got sweeter...

Observations: Lovely story! We have a matchmaker tale that I didn't see coming for a full third of the story. I adored that Drew bartered his services for her cupcake business. What a great idea.

The grandma and the grandson playing Crazy Eights reminded me of when I used to play that game with my own grandma. Those are very fond memories and it made me think about me identifying more with the grandma than the heroine in this story. Which made me realize I should talk to you about your audience.

You would be smart to consider the older demographic of Woman's World readers as you're writing your stories. Here's a screenshot of some info from the Bauer Publishing website. As you can see the median age of our readers is 55.7 years old. Coincidentally, I am 55 years old. So the readership is my generation and maybe yours too. But even if it's not, you can do some research. There are websites on pop culture for the different decades. Pull stuff from there into your stories. Even in the magazine itself there's that little column on the right side that says "It Happened This Week." Look there for inspiration.

Cupcake Photo Credit: Jake Przesbo via Flickr CC license